Wednesday, October 31, 2007

The Rotary Website

To get into the member services section on our website use your email address and the password R0tar1an. The 0 is a zero and the i is the number one.

Monday, October 8, 2007

Membership MUST be important!

Because 14 people showed up for our Membership Meeting! Thanks to all of you who participated. For those of you who are reading the blog I am posting our minutes here and for those in our club who haven't made it here I'll give a synopsis on Wednesday at our meeting.
The problem: Decreasing membership (80+ members in the mid 90’s to 60 members in 2007) and trouble retaining members.

Carlene: Explained the problem as above and reviewed the changes to RI rules regarding membership (i.e. attendance requirements and classification).

Janet: Identified several problems that may be prohibiting us from recruiting new members:
- Meetings are too long
- Speakers every week take too much time. What is the advantage of having speakers? Do they join? What do they bring us? Are they just on an advertising campaign?
- We don’t just get down to business

Richard: Identified some retention problems
- Members tend to sit at the same tables every week “very clique”
- Old Members don’t mentor new members any more

Discussion:
- Not everyone agrees that we should just “get down to business” as the camaraderie is important to our club. It’s part of our history.
- There was an overall agreement about the “clickiness” (how do you spell this word?) of this club. We agreed that retention is a huge issue but decided that we would talk about it at a later meeting for efficiency sake.
- A lot of agreement that our speakers used to be people who we enjoyed/looked forward to hearing and now we get a lot of “begging for money,” “advertising for their business,” and other things that are not appropriate for our meetings.
- People agree that Rotary is not primarily for networking and once you’re in the club you get a better idea of how much we do and want to participate BUT people are essentially looking for networking opportunities in this day and age of too little time and too many obligations. We need to make it clear that although Rotary is NOT primarily a networking organization it IS an organization where relationships are made and those relationships do result in new business.
- We don’t toot our own horn enough. We are horrible at advertising our accomplishments.
- We need to dispel the myth that Rotary is a secret society.

Solutions:
- Meeting
o Change length of meeting. Start at 12:10 and end at 1:15
o Offer food service immediately upon entering the meeting.
o Conduct club business (fines/happy bucks) during lunch.
o Start speaker at 12:50 and limit time to 20 minutes plus 5 minutes
for questions.
o Classification Announcements – We will seek one volunteer to make
announcements each week.
- Be My Guest Cards
o Each member will receive 5 cards with the information about our
meeting on the front along with “Be my guest at the Wallingford
Rotary Meeting” The back of the card will have the members name,
number and email address on it.
o If a guest attends and the current member is NOT there then the
guest will be seated with someone for that meeting and the member
will be notified. The member who invited the guest will be charged
for that guest’s lunch.
o If a guest becomes a member the current member will be credited
three lunches.
- Advertising
o Front Porch – We need to have an article in the paper EVERY week.
And every article will have an open invitation for people to join us
at lunch. We will seek ONE volunteer to write press
releases/articles for the paper.
o Cablevision – We will put an ad on cablevision and we will schedule
time on the cable talk show to talk about Rotary. We will ask
recipients of Rotary grants to join us.
- Community
o We will have a Rotary Member badge made for the Chamber events.
When a Rotarian attends a Chamber event they can wear the Rotary
Badge and advertise Rotary as any other business. Robin will remind
us if there’s a Chamber event coming up and we will look for someone
in the club to represent us at each of the events.
o We will make signs showing off our accomplishments. These signs can
be put in local businesses (The Y offered), possibly including
Brother’s Restaurant and they will be displayed at all our events.
Carlene will look into this. (Done - the cost is $6/sq. foot for
pictures and text printed on semi-flexible sign material)
o We will look for 50% of attendees to wine/auction event at Gouveia
Vineyards to bring a guest.
- Targeted groups
o Board of Ed/Asst. Superintendant
o Terminated members – find out why they left and if they are
interested in returning.
o YOUNG members – encourage family events.
- Large Scale Water/Membership Project
o Ask all the restaurants in Wallingford to participate in a weekend-
long water project.
o Each restaurant will be provided with information (table tent) cards
about the water situation in the world and Rotary’s work to remedy
it. The opposite side of these cards will talk about Wallingford
Rotary and who we are and what we do.
o Each patron will be asked to donate $1 for the cost of their water
that evening and the restaurant will donate it to the club (tax
deduction).
o There will be a Rotarian available in each restaurant to answer
questions about Water Projects and Wallingford Rotary if anyone has
any.
o Three clubs in our district joined together to do this (in three
small towns) and raised $11,000 and recruited several new members to
their clubs.

The Wallingford Rotary Barbecue

As president-elect Matt Bailey was our leader this year and he did a great job! First thing this morning he showed up with coffee and donuts!! That makes the day a winner in our books! The BBQ is held the first Wednesday of August every year and we've been doing it for almost 80 years! It was hot today (8/1) but not as humid as last year. We (Anthony, Carlene and Steve R) started the day at 7 a.m. and as people arrived Anthony passed out our new "Pit Crew" t-shirts which have gotten nicer each year! We are probably the best-dressed sweaty group of men and womAn (only one) ever to cook a chicken!